Menu Innovation

An unforgettable dining experience begins with innovative restaurant menu design Craft a well-balanced menu for your restaurant with items that are craveable, profitable, and operationally sound. Culinary development and menu innovation are critical components of your brand’s competitive advantage, growth positioning and long-term financial health. It’s a difficult task. Price too high, and you’ll lose customers. Price too low, and you won’t make sufficient profits to support your Food & Beverage business. Whether you are a new or existing restaurant, allow our consultants to dive into the dynamics between menu engineering, menu-mix analysis, cost analysis, procurement, and recipes at your facility to achieve the best results. We’ve developed thousands of food and beverage programs and menu items for independent and multi-unit concepts. Menu item recipe development is our specialty. With a deep understanding of how back-of-house efficiencies can impact profits, we deliver practical menu items that balance distinctive flavors and presentations against targeted food cost, profit contribution and a focus on consistent execution. Blending science, psychology and math, we deliver restaurant menu design solutions that influence guest behavior for optimized sales and operations. Product Development and Restaurant Menu Design Services Strategic menu collaboration, from idea to implementation. - Menu Research & Development - Nutritional Analysis - Beverage Program Development - Recipe Development and Documentation (Prep Recipes and Plate Assembly Recipes) - LTO Strategy and Menu Item Development - Menu Engineering/Optimization - Menu Design - Menu Costs/Pricing Strategy - Service ware and Take-Out Packaging Recommendations Improve Profits Your written menu is your most valuable marketing tool and can produce the greatest and quickest return on your investment. We’ll make sure your menu is engineered for optimum profit. Increase Beverage Sales Experienced in ownership and management, Red Dove (Co. Ltd.)’s food and beverage consultants can spot opportunities for your hotel, bar or restaurant with simple training techniques, more intense operational restructuring, and general management processes that can bring real results to guest satisfaction and bottom-line profits. Stand Out to Customers Your menu should make a memorable statement that keeps customers coming back. We’ll help you develop and promote delicious menu items that show the full strength of your concept.