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Concept Development & Restaurant Startups

Concept Development & Restaurant Startups

In eight short weeks, we’ll provide you with tools and a documented development strategy to help you raise capital, negotiate favorable lease terms, and make your new venture a success. 1. Project Alignment: We begin by discussing your vison and ideas for the concept – including menu design, service model, desired launch location and décor direction – as well as your needs, budget, and timeline. 2. Research: We then create strategic list of competitive concepts to analyze on a Discovery Tour in either your home, market, or a saturated competitive market. 3. Discovery Tour: Together, we’ll spend a designated number of days on the Discovery Tour surveying the market analyzing each concept. From ticket times to tableware, our detailed and collaborative process will illustrate best practices and failures. At this stage, we begin to understand unmet customer needs while also identifying new opportunities in the market. 4. Strategy: In an all-day brand positioning session, our restaurant consultants distill insights and ideas from the tour while brainstorming your concept’s look and feel. Together, we’ll formulate strategies ranging from the menu shell and pricing to equipment needs and space requirements. 5. Documentation: We develop and present you with comprehensive documentation that you’ll use to bring your concept to life.

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Red Dove (Co. Ltd.) has consultants who are ready to help you achieve your goals. Please get in touch by info@reddove.info or by filling out the form below so we can set up an initial consultation to better understand your needs.

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